McDonald’s is getting healthier! According to the New York Times…
It plans to make the changes to its menu in 20 of the company’s largest markets, which account for more than 85 percent of its overall sales, including overseas. But it will take three years or more to put them into place in about half the restaurants in those markets, and the remainder may not have the changes until 2020.
The offerings, which were announced in conjunction with the Clinton Foundation’s campaigns to reduce childhood obesity, are part of McDonald’s efforts to compete for health-conscious customers by featuring food choices that are lower in fat, salt or sugar content than its more traditional burger-and-fries options.
The article notes several reasons for the move to healthier choices – pressure from healthy food advocates, competition from Subway and simple expansion of other healthy changes they have been making over the years.
It will be interesting to see what the impact is – on kids, families and the community. I think most of us can imagine the changes for individuals. School cafeterias have learned that if you offer kids healthy choices – they will accept them. Wouldn’t it be fun to see the children help their parents make the healthy choice? It’s an opportunity to really make a difference.
Also the representative from McDonald’s notes that they are working with their supply chain on options for fresh produce. A customer such as McDonald’s could have an impact on a lot of farmers and the whole industry.
I’m just looking forward to the day they ask if I want to Super-Size my apple slices!